ASO (App Store Optimisation) refers to the techniques app marketers use to ensure that potential users are able to find their app on whatever app distribution platform they've chosen. The desired result of ASO is more traffic and, in turn, more downloads. To do this, you need to understand the most important aspects of ASO. These are: Keywords App Name Intro Description Social Media Social media is one of the most cost-effective marketing tools around. Done well, even the most budget-poor marketing team can generate significant interest and exposure using social platforms. The viral loop consists of four stages: seeing, installing, desire to share, and sharing. The larger the amount of users that go through this process, the more downloads your app will receive. https://businessesgrow.com/2016/02/16/aso/#:~:text=ASO%20(App%20Store%20Optimisation)%20refers,%2C%20in%20turn%2C%20more%20downloads. What is ASO? It is just like Search Engine Optimisation (SEO) which i...
Social Media Planning and Strategy